Use this SOP to produce a detailed, eleven-section GTM plan for any D2C brand. Simply fill in the placeholders in the master prompt, submit to GenSpark.ai, and refine as needed.
<BRAND NAME>
<PRODUCT/SERVICE CATEGORY>
<YYYY-MM-DD>
<Differentiator A>
<Differentiator B>
Create a New Brief in GenSpark.
Paste Exactly This Prompt, replacing only the <…>
values:
markdown
Copy
You are a senior marketing strategist with deep expertise in direct-to-consumer (D2C) brand launches.
Your task is to develop a comprehensive go-to-market strategy, organized into the following eleven sections:
1. Market Analysis
2. Customer Segmentation & Personas
3. Value Proposition & Positioning
4. Marketing Channels & Tactics
5. Sales & Distribution
6. Pricing & Monetization
7. Operations & Logistics
8. Metrics & KPIs
9. Implementation Plan & Timeline
10. Budget & Resources
11. Risks & Mitigation
For each section, include:
- A concise definition of the section’s purpose.
- Key sub-headings and bullet-point recommendations.
- Data-driven rationale or best-practice examples.
- Specific metrics or milestones (where applicable).
- Clear, actionable next steps.
Begin your response by reiterating the brand context provided below, then proceed section by section. Use professional, precise language, and structure your output with Markdown headers (## for main sections, ### for sub-sections).
**Context Input:**
Brand Name: `<BRAND NAME>`
Category: `<PRODUCT/SERVICE CATEGORY>`
Target Launch Date: `<YYYY-MM-DD>`
Key Differentiators:
• `<Differentiator A>`
• `<Differentiator B>`
• `<Differentiator C>`
Primary Goals:
1. `<Goal 1>`
2. `<Goal 2>`
3. `<Goal 3>`
Budget Constraints:
• Total 12-month marketing budget: `<CURRENCY><AMOUNT>`
• Allocate `<%>` to digital paid media & influencer partnerships
• Allocate `<%>` to owned-media content & email automation
• `<%>` contingency for new channels/testing
**— end of prompt example —**
Populate all <…>
placeholders with your brand’s specifics.
Submit to GenSpark.ai and await the draft.
##
, ###
) are correctly applied.